Students in this cross-disciplinary program have the option of selecting a concentration in either Media or Entertainment and Promotion. The concentrations build on core courses designed to optimize students’ oral, written, interpersonal and small group communication skills. These skills learned at our private university can be put to use in any sized company and across all industries.
 | Hands on learning in athletic department on campus |
 | Faculty who work in the sports industry |
 | Internship opportunities to build resume |
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Career Pathways
In Sports Media & Promotion
Newman University’s Sports Media & Promotion program provides you with the knowledge and relevant skills to set you on the path to a fulfilling career.
Some of our alumni in this program have found careers in:
- Athletic Administration
- Broadcast Journalism
- Coaching
- Digital Journalism
- Events Coordinator
- Fan Engagement
- Marketing and Promotions
- Sales
- Social Media Manager
Some who have completed this program have chosen to continue studies in:
- Masters in Business Administration
- Sports Management
- Digital Marketing
- Education
Programs in Sports Media & Promotion
"Crazy to think about what I’ve gotten the opportunity to do less than a year out of college. Appreciate the love from the alma mater Newman University!"
Newman School of Arts & Sciences, Sports Communication, Sports Director at KWCH 12, Tejay Cleland
"Newman helped me understand that there are so many avenues available with this degree. I can obtain a role in sports or the business sector. Communication is needed for roughly every position. I love the fact of not having a ceiling or a set career I have to focus on like Lawyers or Doctors. I can work in IT, or government, or telecommunications and still utilize the skills learned at Newman. The Sports Communication degree helps with small talk in the business industry. Helping managers relax and feel comfortable enough to let us work on filling the specific client’s openings."
Newman School of Arts & Sciences, Sports Communication, Professional Recruiter at Apex Systems, Kendric Bailey BA/SPCM
"Both my education and my time working in athletics at Newman were integral in shaping me. If I hadn't chosen Newman, I wouldn't have been given the opportunities that set me up for success in my career. Getting hands-on experience with sports management through the baseball team not only helped prepare me for my career in sports, but it also gave me memories I'll always look back on with the most gratitude. I'll be forever grateful for my time at Newman."
Newman School of Arts & Sciences, Sports Communication, Alexis Stallard